Hi, my name is Hayley Eyer, and I’m a Strategic Marketing Professional.
A little background…
I’m a versatile marketing professional with a decade of experience building and executing successful digital campaigns.
My portfolio spans from nonprofits to government agencies, and I’ve found my passion in connecting innovative brands to technical audiences.
With an MBA in Marketing, I approach my work strategically, leveraging data-driven strategies to generate creative content that catches the eye. I’m seeking a marketing role with a company where I can continue to work at the cutting edge of digital transformation and cloud technology.
When I’m not at a computer, I’m usually planning my next trip abroad (52 countries so far!), skiing, or trying out a new recipe.
Mission
Strategically craft and disseminate compelling technology-centric content, igniting product adoption, strengthening brand prominence, and fueling revenue growth, all while maintaining a steadfast alignment with business objectives.
Portfolio
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AI in the Classroom: Practical Tools for Today's Teachers
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Improve Your Cloud Security Posture with Azure Security Center
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Why Are Data Compliance Standards Important?
Landing Page on HubSpot
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5 Must-Ask Qs For Teachers Evaluating AI Products
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LETRS for Bilingual Students
Video
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How Technology Changed Vehicle Tracking & Improved Driver Safety
eBook
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3 Keys to Unleashing the Power of Data Analytics
eBook
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13 Teacher Tools That Combine Artificial Intelligence and Human Intelligence
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How Lexia Saves Teachers Time
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5 Common Oil and Gas Extraction Hazards and How to Address Them
Checklist
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3 Ways Mobile Technology Can Help in Roadway Construction Repair
eBook
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7 Ways to Ensure Your Facility's Internal Audit Checklists Comply With the Latest Standards
Checklist
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A Wise Investment: The Impact of Literacy PD on Teacher Satisfaction and Student Achievement
Webinar
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GoCanvas Analytics
Product One-Pager
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It Takes a Village: Keys to Creating a Culture of Literacy Excellence
Webinar
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Why Are Data Compliance Standards Important?
Infographic
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How Digital Can Transform Manufacturing
eBook
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Essential Tips for Collecting Better Data & Unlocking Productivity
eBook
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Penn Line Accelerates Turnaround Time by 80% with GoCanvas
Case Study Infographic
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The Big Picture: Building a Comprehensive Literacy Plan
Webinar
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Educators as Advocates: Advocating for the Science of Reading at the School Level
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Navigating the 10 Principles of Educational Transformation
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Transforming Adolescent Literacy With the Science of Reading—A Testimonial From Michael Walling
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Funding Request Checklist for Teachers
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4 Strategies to Support Learners With Dyslexia
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Five Reasons Your District Needs to Adopt the Science of Reading
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How Digital Can Transform Manufacturing
One-Pager
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Channel Newsletter (April)
Sent on HubSpot
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The Humane Side of Testing: Cultivating a Stress-Resilient Classroom
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K–3 Literacy Success Levels Soar in Ohio District After Educators Turn to Lexia LETRS
Case Study
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Infrastructure is Everywhere: the Evolution of Data Centers
Email sent on HubSpot
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GoCanvas Brand Development
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OCWR Uses GoCanvas to Make a Dangerous Job Safer—While Saving Weeks of Wasted Time
Case Study
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GoCanvas Website Refresh
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How Orange County Waste & Recycling Saves 8 Hours Per Week with GoCanvas
Case Study Infographic
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Smarter, Faster, Safer: Improving Safety Compliance with Mobile Technology
eBook
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7 Steps to Quickly Move From Paper-Based to Digital
Checklist
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GoCanvas Overview - Value Proposition
Product Overview, Value Proposition One-Pager
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Penn Line Accelerates Turnaround Time by 80% with GoCanvas
Case Study
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Your Guide to OSHA's Construction Safety Regulations
Infographic
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The Cost of Doing Nothing
Infographic
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GoCanvas Safety
Product One-Pager
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5 Ways GoCanvas Analytics Enables Data-Driven Decision Making
Checklist
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GoCanvas Maintenance Management
Product One-Pager
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GoCanvas Integrations
Product One-Pager
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Channel Newsletter (January)
Sent on Hubspot
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7 Reasons to Prioritize Digital Investments (Construction)
eBook
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Going Digital: The Pros and Cons of Virtual Teams
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Salzburg: Living Out My Julie Andrews Fantasy
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Heartland Developers Conference Email
Email sent on HubSpot
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How to Get Started in Freelance Digital Marketing
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Do I Need a Business License to Freelance?
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Krakow: Poland's Second City, Number One in My Heart
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Self-Care for Writers: The Ultimate Freelancer's Survival Guide
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The Top 5 Issues for HVAC Field Service Technicians
Checklist
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RSVP for What's Next Fest
Landing Page on HubSpot
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How to Be a More Productive Freelancer
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How to Build Trust at Work: Freelance Edition
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Helsinki in Two Days
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8 Tips for Effectively Marketing Your Freelance Business
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Warsaw: Mermaids, Castles, and Other Enchantments
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Getting Started in Entry-Level Writing Roles
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How to Manage More Projects and Meet Your Deadlines
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GoCanvas + Procore
Partnership Overview One-Pager
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The Future of Safety is Digital
Product One-Pager
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Collaborating With Other Freelancers to Grow Your Business
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Buyers Guide to Mobile Data Platforms
eBook
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How to Get a Freelance Digital Marketing Project
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6 Reasons I Go to Coachella and You Should Too!
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How to Build a Good Personal Brand Statement
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Bavarian Beer Hunt: Journey to the Perfect Day
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Getting Started in Email Marketing as a Freelancer
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How to Ship a Package: A Complete Guide
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The 4 Best Shipping Companies for Small Businesses 2021
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USPS Shipping Calculator and FAQs
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Can You Ship Alcohol Via Mail?
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Your Guide to OSHA's Construction Safety Regulations
eBook
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Choosing the Right Service: USPS First Class vs Priority vs Ground
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Two Days in Reykjavik
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Holiday Gift Guide for Good
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The Best San Diego Day Trips
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The Faces of Outdoor Outreach: Deven K
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The Faces of Outdoor Outreach: Anthony P
