Hi, my name is Hayley Eyer, and I’m a Strategic Marketing Professional.

A little background…

I’m a versatile marketing professional with a decade of experience building and executing successful digital campaigns. 

My portfolio spans from nonprofits to government agencies, and I’ve found my passion in connecting innovative brands to technical audiences.

With an MBA in Marketing, I approach my work strategically, leveraging data-driven strategies to generate creative content that catches the eye. I’m seeking a marketing role with a company where I can continue to work at the cutting edge of digital transformation and cloud technology. 

When I’m not at a computer, I’m usually planning my next trip abroad (52 countries so far!), skiing, or trying out a new recipe.

Mission

Strategically craft and disseminate compelling technology-centric content, igniting product adoption, strengthening brand prominence, and fueling revenue growth, all while maintaining a steadfast alignment with business objectives.

Portfolio

  • Funding Request Checklist for Teachers

  • 4 Strategies to Support Learners With Dyslexia

  • K–3 Literacy Success Levels Soar in Ohio District After Educators Turn to Lexia LETRS

    Case Study

  • How Orange County Waste & Recycling Saves 8 Hours Per Week with GoCanvas

    Case Study Infographic

  • Penn Line Accelerates Turnaround Time by 80% with GoCanvas

    Case Study Infographic

  • How Digital Can Transform Manufacturing

    One-Pager

  • GoCanvas Brand Development

  • OCWR Uses GoCanvas to Make a Dangerous Job Safer—While Saving Weeks of Wasted Time

    Case Study

  • Website Refresh

    GoCanvas Website Refresh

  • 3 Keys to Unleashing the Power of Data Analytics

    eBook

  • 7 Steps to Quickly Move From Paper-Based to Digital

    Checklist

  • GoCanvas Overview - Value Proposition

    Product Overview, Value Proposition One-Pager

  • Penn Line Accelerates Turnaround Time by 80% with GoCanvas

    Case Study

  • Your Guide to OSHA's Construction Safety Regulations

    Infographic

  • The Cost of Doing Nothing

    Infographic

  • GoCanvas Safety

    Product One-Pager

  • 5 Ways GoCanvas Analytics Enables Data-Driven Decision Making

    Checklist

  • GoCanvas Maintenance Management

    Product One-Pager

  • Improve Your Cloud Security Posture with Azure Security Center

  • Why Are Data Compliance Standards Important?

    Infographic

  • GoCanvas Integrations

    Product One-Pager

  • Why Are Data Compliance Standards Important?

    Landing Page on HubSpot

  • How Technology Changed Vehicle Tracking & Improved Driver Safety

    eBook

  • Channel Newsletter (April)

    Sent on HubSpot

  • 3 Ways Mobile Technology Can Help in Roadway Construction Repair

    eBook

  • 5 Common Oil and Gas Extraction Hazards and How to Address Them

    Checklist

  • 7 Ways to Ensure Your Facility's Internal Audit Checklists Comply With the Latest Standards

    Checklist

  • How Digital Can Transform Manufacturing

    eBook

  • Channel Newsletter (January)

    Sent on Hubspot

  • 7 Reasons to Prioritize Digital Investments (Construction)

    eBook

  • Going Digital: The Pros and Cons of Virtual Teams

  • Salzburg: Living Out My Julie Andrews Fantasy

  • Heartland Developers Conference Email

    Email sent on HubSpot

  • Infrastructure is Everywhere: the Evolution of Data Centers

    Email sent on HubSpot

  • How to Get Started in Freelance Digital Marketing

  • Do I Need a Business License to Freelance?

  • Krakow: Poland's Second City, Number One in My Heart

  • Self-Care for Writers: The Ultimate Freelancer's Survival Guide

  • The Top 5 Issues for HVAC Field Service Technicians

    Checklist

  • GoCanvas Analytics

    Product One-Pager

  • RSVP for What's Next Fest

    Landing Page on HubSpot

  • How to Be a More Productive Freelancer

  • How to Build Trust at Work: Freelance Edition

  • Smarter, Faster, Safer: Improving Safety Compliance with Mobile Technology

    eBook

  • Helsinki in Two Days

  • Essential Tips for Collecting Better Data & Unlocking Productivity

    eBook

  • 8 Tips for Effectively Marketing Your Freelance Business

  • Warsaw: Mermaids, Castles, and Other Enchantments

  • Getting Started in Entry-Level Writing Roles

  • How to Manage More Projects and Meet Your Deadlines

  • GoCanvas + Procore

    Partnership Overview One-Pager

  • The Future of Safety is Digital

    Product One-Pager

  • Collaborating With Other Freelancers to Grow Your Business

  • Buyers Guide to Mobile Data Platforms

    eBook

  • How to Get a Freelance Digital Marketing Project

  • 6 Reasons I Go to Coachella and You Should Too!

  • How to Build a Good Personal Brand Statement

  • Bavarian Beer Hunt: Journey to the Perfect Day

  • Getting Started in Email Marketing as a Freelancer

  • How to Ship a Package: A Complete Guide

  • The 4 Best Shipping Companies for Small Businesses 2021

  • USPS Shipping Calculator and FAQs

  • Can You Ship Alcohol Via Mail?

  • Your Guide to OSHA's Construction Safety Regulations

    eBook

  • Choosing the Right Service: USPS First Class vs Priority vs Ground

  • Two Days in Reykjavik

  • Holiday Gift Guide for Good

  • The Best San Diego Day Trips

  • The Faces of Outdoor Outreach: Deven K

  • The Faces of Outdoor Outreach: Anthony P

Get In Touch!